One of the best features about Switzerland's business and crypto climate is the business-focused regulation. This means that although the country is doing its best to regulate the field, it has also taken a very open
stance on the matter. This means that with a little legal help from a legal team like ours at Goldblum and Partners, you'll be able to get your ICO up and running in little time at all.
A few legal frameworks you'll need to navigate when launching your ICO in Switzerland are simply ensuring that you can assure FINMA and other governmental regulatory bodies that your ICO is in no way assisting in the laundering of money, and is keeping tabs on the details of investors. A legal team will be able to assist with this too.
Although Switzerland doesn't currently boast any major ICO-specific legal regulations or case law, there are still a number of basic guidelines your ICO in Switzerland will need to follow. The officials at FINMA have released preliminary guidelines and frameworks for ICOs to follow so that there isn't too much ambiguity to an ICO. The country wants investors and those in the fintech industry to feel comfortable operating in Switzerland, so certainly make use of the resources available to you.
To conclude, however, you should speak with a legal team and determine whether your ICO tokens are categorised as either payment tokens, asset tokens or utility tokens. This is your first major step. If you or your business needs some assistance in the launch of an ICO in Switzerland then feel free to reach out to the Goldblum and Partners team. We have a range of resources available and are experts in fintech and ICO.